UNIT 08 (Illustration): STRENGTHS + WEAKNESSESS

Consider each of the following areas:

  1. Portraiture & Likeness : to what extent does your illustration resemble the character in the film?
  2. Composition : How does your design work on the page? How well do you use the space on the cover?
  3. Typography : Does the text fit with the design and the theme of the film?
  4. Colour : How does your choice of colour palette work in terms of colour theory and / or the iconography of the film?

For each area, try and identity one aspect of your design that you feel was successful (an aspect of the likeness; the size of the type, etc.) and one thing that could have been improved (background texture, font colour, etc). Give reasons both for these positive and negative outcomes, and for both consider how they could either be improved, in terms of the weaknesses, or developed even further in terms of the strengths.

Illustrate you evaluation with details from your design. 


COVER TEMPLATE

Download the following PSD file from dropbox : click here for link

The file is a template in which you will begin developing your final cover image.

The file is set up at a resolution of 300dpi (dots per inch) which is the necessary quality for outputting to print.

FINAL ART EDITOR FEEDBACK

This is the feedback from illustrator and Art Editor Paul Tysall. Incorporate it into your evaluation of the strengths and weaknesses.

Jacob

Bold, eye catching - feel's quite Star Trek-y. The type complements the flat design well.


 Layout could be improved - the LWL logo covers far too much of the eye line. Quite simple over all.


Sam King
 
Interesting, bold and abstract. Works in terms of being eye catching on the news stand. Well done.

The type bleeds in with the design - especially on the left hand side. Gets lost in the background. A brushed metal on the blue bits might have been interesting to see.


Tom C

Interesting background pattern. Bright colour palette. Textured and homemade feel to it fits in well with the LWL look.

Not too keen with the opacity of the face and the way the pattern comes through.


Ollie

Likeness is good, hand drawn feel fits well with the LWL look.

Feels half done - there's some texturing and shading in parts of the face (ear) and then none other places such as the jacket which fills up a large part of the picture.

Mo

The type top left is great - like a early home computer look. Very impressive. Interesting concept well executing - the mark of a good graphic designer.

Does it say "Enders Game" - feels a bit Tron/Daft pun - generic.

Ryan

Typography is good energetic. The clash of the flat vectors and texture brush strokes is great. Stands out, eye catching.

The colour choices don't seem to fit the film - feels a bit Halo (Master Chief). Similarly the typography seems to have little link with the film.

Josh

The likeness is good. The clash of textures between the drawing and background makes the portrait 'pop out'.

The red and green stars looks part Christmas card, part confederate flag. It's a strange choice of imagery and colour.

Keiran

Good choice of colour. Mosaic feel is abstract and interesting. Has a 60s feel to it. Says 'sci-fi' in a less obvious way. Good work.

Typography is odd in the way in runs down the side. It doesn't need the dark yellow shaps - the yellow and the blue squares would have been enough.

Beth

Maze feel is interesting - adds to what is a good portrait. Good composition.

The font/typography could have been used in a more interesting way seeing as there are so many interesting shapes and lines on the cover.

Mel

Good illustration - lots of work been put in. Feels right for LWL in terms of textured hand drawn feel. Has a sci-fi Christ halo look which is thematically interesting.

- As the actor or the character is not iconic or famous, this comes across just a drawing of a boy who may or may not be naked. Needs more of the film branding somehow. Avoid using black when shading - try to put more detail in the eyes.

Zoe

The typography is a good choice - fun. Might be interesting to see the alignment played around with.

The grey is very flat and the portrait gets lost in the cover somewhat. It doesn't seem to say much about the film - where's the connection.

Scott

It draws you in as you want to smudge the blue dripping colour or tidy it up.

It's what you get if you take bad acid. It's like the Turin Shroud of Captain Birdseye.

Matt

Well drawn - plays with depth - seems to go back into the mag. Stands out - and is interesting.

It's not clear just what is in the reflection and what is the relevance to the film. The typography looks rushed and not thought out.

LWL DEADLINE DAY

By 4pm you must have your finished design uploaded to Flickr.

Save the original PSD file to your Document space

Resize the image to a width of 1024 pixels, keeping the proportions the same.

Save as a .JPG and upload to Flickr and to your blog.

Your homework for the weekend is to compare your design with an actual cover of Little White Lies of your choice:

  • In what ways does your cover fit the conventions and requirements of the brief?
  • What aspects of your design would you identify as of professional standard?
  • In what ways does your cover differ from the required expectations of a LWL cover?